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Creativity Published ~ No. 038

We thought we’d try something a little different this week, and we’d love your feedback.

You might notice that the newsletter looks a little different this week… don’t worry, it was intentional.

We want to make this as easy as possible to digest and consume. As newsletters continue to grow (I predict that newsletters will simply become a standard type of content, much like blog posts, videos, etc.) it’s important to evaluate how effective they are.

Jodi and I thoroughly enjoy doing “Creativity Published” but felt like we needed to shift things a bit, which is what you’re seeing today.

Content marketing (and creation), is an ongoing process.

Figuring out what works, what doesn’t, and where you get the best results from your time and effort is something that should be evaluated all the time (not to mention it keeps things a little more interesting, wouldn’t you agree?).

This also ties in nicely with this week’s post.

With so many places to create, promote, and share your content you might find yourself feeling a little overwhelmed with everything you “think” you need to be doing.

Good news.

You don’t have to be everywhere and “keep up” with every new tactic, or platform.

In fact, you’re much more likely to get better results (and faster), when you choose a few things to focus on and do it consistently.

Read “You Don’t Need to Keep Up with ALL the Content ALL the time” here.

And let us know what you think of the new format of the newsletter… you’re the reason we do this.

Happy creating!
Kim & Jodi

Things worth sharing…

Ramit Sethi, of “I Will Teach You To Be Rich” is one marketer I follow and read pretty consistently. His no-nonsense and direct approach to life and business really resonates with me. Even if you’re dialed in with your business and what you do, this article has some great points about running your business (and will probably give you some additional ideas).
Read “The BEST Online Business Ideas You Should Copy” here.

As much as I love using headline writing and copywriting tools, sometimes it’s better to simply be direct and to the point (this also means writing for your audience, not the search engines). Some of the content I’ve received the most engagement on has nothing to do with keywords or clever headlines. Read “Why You Don’t Need to Overthink Your Headlines” here.

Better Together…

Creativity loves company! Tools to test and try…

Content marketing is a commitment, not a campaign.

– John Buscall

Again, we’d love to hear your feedback on this format of the newsletter. Text-based emails tend to be much easier to consume on mobile (and for us with older eyes, on desktop too haha). Just hit reply and let us know what you think!

Until next time!

Happy Creating,

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Kim Doyal

Kim Doyal
Also known as “The WordPress Chick,” is an entrepreneur, coach, podcaster, and content creator.

She has built her lifestyle business over the last 10 years using WordPress, content marketing, and through growing her community. She lives by her commitment to #JustShowUP.

Jodi Hersh

Jodi Hersh
Is a “Smartist.” Celebrating 25 years as Orange Star Design — the intersection of creativity, experience and technology.

She helps bring people’s visions to life with strategic branding, websites and marketing solutions. Jodi is also the founder of Live Love Dogs®.