Small Business Marketing Self-Assessment: What Gets Measured Grows
Do you know how to measure your marketing efforts to see what is working vs what is not? You’ve heard it before. You need to measure what you…
Read MoreHow to easily find your 3 most important conversion rates
Conversion rates are one of the most important key performance indicators (KPI) in digital marketing. You may be spending money getting traffic, but is it converting to leads?…
Read MoreHow to define better content marketing goals that drive more sales
When you set better goals – goals you are truly motivated to hit, goals you have an emotional connection to — you will be better able to strategically…
Read MoreYour Holiday Content Marketing Strategy
As excited as we all are to see 2020 come to an end we still have the 4th quarter and the upcoming holiday season to get through. Whatever…
Read MoreNo one really needs MORE content from you
No one really needs MORE content from you. What if I told you that Nobody really wants more information from you. Nobody wants your free plus shipping book. Nobody…
Read More4 Simple Steps to a Profitable and Powerful Fourth Quarter
It’s a little hard to believe we’re at the midway mark for September. With as crazy as this year has been, time still seems to be marching on…
Read MoreHow to Enjoy Creating an Endless Stream of Content Ideas
Content ideas seem to fall under the realm of feast or famine. We either have a ton of ideas (and not enough time) or sit wondering what to…
Read MoreHow to Be a More Consistent Content Creator
We’re held back from achieving our potential, not by a lack of ideas, but by a lack of consistent execution.” ~ The 12 Week Year Most content creators…
Read MoreContent Marketing Calendar Must-Haves
The idea of creating and using a content marketing calendar isn’t new or revolutionary. Yet it still seems to elude most content creators. Take a minute…
Read MoreWhat Does Success Look Like?
Defining Your Marketing Goals If we were to be celebrating your success 90-days from now, what would that look like? How many visits? How many leads? How many…
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