Creativity Published ~ No. 049

Remember when you were a little kid and playtime was pretty much dictated by your imagination?

It didn’t matter where you were or what you had… your only limitations were between your ears.

Little kids are amazing like that…ask them to create an imaginary world and before you know it they’ve got the entire thing planned out, have the appropriate attire (even if it’s a blanket tied at the neck which is in fact, their cape giving them superpowers), and they know exactly where to take the adventure.

Unfortunately, as we get older we forget that life is supposed to be fun. 

I believe the same is true in business.

Even if your business has nothing to do with digital marketing (ex: maybe you’re a chiropractor), you know you need an online presence. Whether it’s you or someone on your staff, content marketing can and should be fun.

Let go of all the rules and “shoulds” when you’re finding what works for you.

This week I’m sharing some content ideas that will bring a little more fun into what you do. The more often you create, the easier it gets… you can always focus on the strategic (i.e, SEO, keywords, formatting, etc.), once you find your rhythm.

Read “Feeling Stuck? Content Ideas that will Inspire You AND Your Audience” here.

Happy creating!
Kim & Jodi

The Things I Wish I Had Known About Marketing and Business 8 Years Ago
[The Marketing Meetup]
This article had me at hello. In other words, in the first section, the basics of marketing are defined as “Marketing solves the needs of the customer.” When most people start out they jump into what they do, as opposed to how they help and how they help them. This is a great article on fundamentals (and saving yourself some time).
RELATED: Seth Godin’s book: All Marketers are Liars

73 Useful Content Marketing Tools
[Growth Badger]
Rabbit hole warning ahead! There are some new-to-me tools in this article, but nothing earth-shattering. However, most people will find something they haven’t seen or come across before (this would have been better if the author had categorized the tools and gave a table of contents, but I digress).
RELATED: 8 Newsletter Ideas, Tips, and Topics to Engage Your Readers

Introducing Twitter Blue – Twitter’s first-ever subscription offering
[Twitter]
This title is a little misleading because it almost sounds like Twitter is going to allow users to offer subscriptions (or is that just me?). This is really a premium twitter subscription for users to get features you don’t get on the free plan. They’re starting to roll it out in Australia and Canada. Would you pay for premium Twitter Features?
RELATED: Shedding more light on how Instagram works

• Button for Google Calendar
  Button for Google Calendar is a handy little Chrome Extension that allows you to see what’s on your calendar simply by clicking the button in your browser bar. In one handy drop-down, I can see all the appointments I have for the next 7 days. My life is pretty much in my Google calendar, so this is a great little extension.
• Memberspace for Notion
  I continue to be surprised by the ways people are using Notion. I always thought of it as an organizational tool, possibly project management. People are now selling products built in Notion (a digital training product) and now there are options for memberships! That’s what Memberspace allows you to do… create a membership built on Notion.

“The comfort zone is the great enemy of creativity.”

– Dan Stevens

Until next time!

Happy Creating,

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