Creativity Published ~ No. 052

WEEKLY NEWSLETTER FOR CONVERSION-DRIVEN CONTENT CREATORS
Creativity Loves Company
Get out of your head ~ Get inspired ~ Learn new techniques

Imagine you are the boss, and you sit down with your assistant and ask her to come up with 10 blog post headlines for a particular topic. And she does. Immediately. Her list so good it is hard to pick just one, but you do.

And then you ask her to come up with an outline for that post. And she does. Fast as lightning. You add a couple of ideas of your own and then ask her to write a paragraph or two for each of those outline headings. And she does. Wicked fast. She even comes up with some ideas/angles you may not have thought of on your own.

As a wise marketer, you then ask her to apply the problem-agitate-solution (PAS) framework to it. Bam! She does and now things are really taking shape.

You ask her to write an intro and conclusion paragraph and what she comes back with (almost instantaneously) is amazing. Holy cow this girl is good! And blazing fast!

Now you ask her to write a summary of the entire post that you can use to promote it on social media. And she does it right before your eyes.

Folks, we have found this assistant — it is Jarvis. And using the new Boss Mode feature, you can experience exactly what I described above and create like a boss!

• 2X faster than before (and it was already FAST)
• Jarvis can now read 5X more content before composing more, which means it can better understand context
• No more switching between templates, simply command Jarvis what to do

This past week, Kim and I hosted a live demo of Jarvis and the new Boss Mode feature with Chris Hull. Watch the replay below and see for yourself!

This past week, Kim and I hosted a live demo of Jarvis and the new Boss Mode feature with Chris Hull. Watch the replay here on our Facebook Page (no opt-in required)

Happy Creating,

PS For those of you in the US, we wish you a Happy 4th of July!

How to make a boring product sexier
For those of who you are marketing a boring product or service, we feel for ya. It’s not easy, but here’s the thing…Your product or service solves a legitimate pain point for someone out there, so take comfort in that. Now, it just comes down to bringing out the ‘cool’ factor. Read on for some tips for your next campaign.
Related: Use Jarvis to create compelling product descriptions to be used on websites, emails, and social media

We Analyzed 3.6 Billion Articles: Here’s What We Learned About Evergreen Content
Brian Dean and the team at Backlinko analyzed 3.6 billion articles to better understand evergreen content. Here is a look at what they learned about why certain content continues to get shares and links over time.
Related: What Is Evergreen Content & Why Should You Care?

Read This If You’re Struggling To Grow Your Audience
A good one from Josh Spector over at For the Interested: ”If you’re struggling to grow your audience, it’s not because you suck. (Probably.) It’s more likely because you misunderstand how audiences work.”
Related: How to Use a Quiz Funnel to Grow Your Email List

• Exclusive: Stream Deck and Voicemod Bundle
  Elgato Game Capture, OBS, Twitch, Twitter, TipeeeStream, XSplit, YouTube, and more – Stream Deck integrates your tools and automatically detects your scenes, media, and audio sources, enabling you to control them with a quick tap of a key. With Stream Deck, unleash your creative genius and make waves across Twitch and YouTube. All while focusing on what matters most: your audience.
  
• Page Pad : Make quick notes (for Google Chrome)
  Create notes instantly for individual webpages while browsing the web. Create fully editable notes for individual webpages.
  
• Smart Quiz Builder
  Appsumo Lifetime deal (one-time purchase) on this great quiz and survey plugin for WordPress that will allow you to easily build a lead magnet quiz or survey funnel where you can ask your prospects a series of relevant questions to learn more about them, segment & assign tags based on their answers.

“She feels the fear and does it anyway, like a Boss.”

– Unknown

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