You may be tired of it, but is it new or interesting to your audience?
I recently joined a couple of groups that required me to introduce myself. The first intro occurred over zoom. I didn’t want to hog too much time, so…
Read MoreRelationships First: 3 Ways to Get More Reach with Your Content
I really feel like I’m dating myself here, but way back when I was getting started online (2008), there were a lot less tactics people could try to…
Read MoreHave More Fun with Content Promotion and Absolutely Spend Less Time Creating
Content promotion, or lack thereof, is probably one of the primary reasons your content isn’t driving results. Anyone who does content marketing has heard or been told that…
Read MoreHere’s Why Purchasing Content Templates is Actually Ruining Your Content
First, let’s get this out of the way… Content templates are a great starting point. The keyword being starting point. Unfortunately, people treat them like Mad Libs and…
Read MoreMy top three marketing books for authentically building your authority, audience, and business
I have a BFA and began my career as a designer pre-internet. I have never taken a traditional business course. And now I do more website design and…
Read MoreThis Is Why There’s No Such Thing as FOMO in Content Marketing
FOMO in content marketing doesn’t exist. We can all related to the image above, right? Lying awake in bed at night, your mind racing, wondering when you’re going…
Read MoreHow to easily find your 3 most important conversion rates
Conversion rates are one of the most important key performance indicators (KPI) in digital marketing. You may be spending money getting traffic, but is it converting to leads?…
Read MoreThe 9 Steps I’m Taking to Start Enjoying Social Media Again
I want to start enjoying social media again. I’ve been pretty verbal lately about the level of exhaustion I was feeling about social media. It was all starting…
Read MoreHow to define better content marketing goals that drive more sales
When you set better goals – goals you are truly motivated to hit, goals you have an emotional connection to — you will be better able to strategically…
Read MoreContent Marketing Predictions That Will Give You An Advantage in 2021
Take a few minutes to Google “Content Marketing Predictions 2021” and you’ll end up with a plethora of posts and lists to pull from. You might be asking…
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